Petros Petropoulos Showroom
Elevating The Showroom Of KTM, Husqvarna & GASGAS.
STIRIXIS Group redesigned the showroom for KTM, Husqvarna, and GASGAS, represented by Petros Petropoulos, within a 400m² space that integrates ISUZU’s professional aesthetics with KTM’s dynamic design. Modern offices, spanning 150m², foster collaboration and productivity, reflecting core values such as ‘Respect’ and ‘Innovation.’ Cutting-edge lighting and technology enhance the product displays, creating a vibrant environment that inspires both employees and customers.
Petros Petropoulos AEBE, founded in 1922, needed to reconfigure its ISUZU showroom at its Iera Odos headquarters in Athens to integrate a new product line from KTM, a global leader in motorcycles. The challenge was to seamlessly integrate both ISUZU and KTM’s distinct brand identities within a single 400m² facility, maintaining clearly differentiated zones for each brand while delivering a cohesive customer experience, all without disrupting the established identity of the space or the operations of the company.
STIRIXIS designed the ISUZU section (~100m²) with clean lines and a professional aesthetic reflecting the brand’s robust and reliable image. For KTM (300m²), dynamic and vivid design elements aligned with the brand’s adventurous, high-performance identity. A smooth transition and unified flow were maintained across the shared showroom. State-of-the-art lighting and display technology highlighted each product category, while engaging dynamic video content created enthusiasm and immersion throughout the space.
The result is a vibrant, multifunctional showroom that successfully integrates two distinct brand worlds within one space, reflecting Petros Petropoulos’ commitment to innovation and customer satisfaction. The new environment set new standards for customer experience and was widely praised by customers and partners alike. The project was recognised with a European Property Awards 2024–2025 commendation for Best Office Interior Design Greece.
Petros Petropoulos · Retail · Greece · 2024
Automotive showroom · Multi-brand concept · 400m² showroom transformation
Services
Architectural Design
Branding
MEP Design
Construction Management
Prosperity Delivered.
STIRIXIS Group redesigned the showroom for KTM, Husqvarna, and GASGAS, represented by Petros Petropoulos, within a 400m² space that integrates ISUZU’s professional aesthetics with KTM’s dynamic design. Cutting-edge lighting and technology enhance the product displays, creating a vibrant environment that inspires both employees and customers.
The Testimonial
“Our collaboration with STIRIXIS Group was an enlightening and seamless experience from day one. They quickly understood our needs and shared our vision for a modern office space. Despite tight deadlines, their team delivered a perfect balance of aesthetics, functionality, and brand identity, setting new standards for customer experience. Their professionalism, flexibility, and expertise inspired confidence throughout the process. The result has been widely praised by both customers and partners, while our team now thrives in a highly aesthetic, rewarding workspace. Working with STIRIXIS Group again would be an easy choice.”
— Theodore Anagnostopoulos, Managing Director, Petros Petropoulos AEBE